Sr. Editor & Copywriter

Eyeful Media is a fast-growing digital consulting firm & ad agency specializing in helping mid-sized companies increase their online revenue and improve their digital presence. We have tripled in size year-over-year exclusively through word of mouth and referrals from other clients

As we scale, we are seeking to expand our team of digital marketing professionals across various disciplines. If you’re looking for a challenging & fulfilling copywriting and editorial job that provides the opportunity to work with great clients, you’ve found it.

 

Responsibilities

We are seeking a senior manager with extensive copywriting, editorial, and SEO experience. The person in this role will lead copywriting and content strategy for Eyeful Media’s SEO clients and owned websites. In addition to editing and writing,  you will manage and mentor a team of contract copywriters and external agencies and partner with our project manager to ensure timely delivery of content.

In this role, you’ll leverage your experience with editing, writing content, and developing content strategy for websites to deliver short and long-form B2C and B2B copy that connects with various target audiences. Copy will include blog posts, eCommerce category copy, meta tags, and other forms of copywriting.  Experience creating content based on specific personas and customer journeys is a plus.

 

  • Define and develop a content strategy for each of our clients and digital properties

  • Create editorial guidelines and best practices for maintaining consistency and accuracy

  • Partner with clients to create brand guidelines & align on tone of voice

  • Edit content created by a team of copywriters and external agencies

  • Write both short and long-form copy for our clients & owned properties

  • Participate in website redesign projects to ensure the communication of strong stories & brand messaging

  • Develop deep knowledge and expertise of our clients’ businesses

  • Measure and track content performance to improve SEO rankings and ultimately sales & revenue for clients

  • Build strong relationships with partners and stakeholders in all parts of our business

  • Work on other projects as needed

REQUIREMENTS

  • 7+ years of in-house or agency experience in copywriting, content strategy, and editorial functions preferably with both B2C and B2B experience

  • 4+ years of people management experience

  • Innovative thinker who isn’t afraid to challenge the status quo and make bold recommendations, while balancing risk/reward to our clients

  • Cross-team negotiation skills and superior communications skills

  • Self-starter/motivator who strives for quantifiable results; able to work remotely with limited supervision

  • Experience with creating content geared toward a variety of audiences & personas

  • Understanding of SEO ranking factors that are related to content

  • Track record of partnering effectively with colleagues and clients

  • Motivated self-starter who takes initiative and thrives in a fast-moving, results-driven environment

  • Incredible attention to detail

  • Experience presenting to executives is a strong plus

  • Familiarity with keyword research tools (Ahrefs, SEMrush)  & Google Analytics is a plus

  • Bachelor or Master’s degree in a related field or equivalent professional experience

 

We would prefer for this person to be in Dallas, but it is a remote position. We are open to a permanent hire or long-term contractor. Please note that if you prefer to be a contractor, you must be available during standard working hours - this can’t be a side hustle.